April 13, 2023

Singapore’s Changi Airport First Airport in Roblox

ChangiVerse

ChangiVerse

Singapore’s Changi Airport collaborated with Accenture, creating an edition for the airport in the metaverse to become the first airport in the world to operate virtually in the Roblox online gaming platform, The Strait Times reported.

Through the “ChangiVerse,” users will have an immersive experience and play games at the airport in the metaverse. ChangiVerse is a digital stimulation for the airport to attract international visitors who seek to travel to various destinations.

ChangiVerse also has the iconic indoor waterfall surrounded by lush greenery at Jewel, the distinctive Changi control tower, and the outdoor dinosaur display attraction at Jurassic Mile. Users also can enjoy a gaming experience at the airport by participating in the Changi Kart racing game. The winner each month will win two economy class tickets on Singapore Airlines to any destination with a direct flight on the airline.

In a statement, the airport said that overseas winners could win a trip to Singapore and have the opportunity to visit the airport in the real world in addition to the availability of mini-games.

Players can earn unique collectibles, such as luggage and wings to be added to their avatars if they achieved more progress in the games there.

In this regard, Hung Jean, the group senior vice president of CAG’s Enterprise Digital Ecosystem & Business Division, said: “With ChangiVerse, we want to strengthen Changi Airport’s position as more than just a transport node, but a fun and magical destination where memories are created. With our customers becoming more digitally savvy and interacting in the digital space, ChangiVerse is also about engaging our customers and serving them better through innovation and experimentation, in line with our belief of customers being at the heart of everything we do.”

This year, the Singaporean airport topped the world’s best airports for the 12th time, according to research firm Skytrax.

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