NFT Videos Redefining Digital Art

PersonOutlineIconUPYO.comCalendarTodayIcon July 5, 2023AccessTimeIcon 7 Mins Read
PersonOutlineIconUPYO.comCalendarTodayIcon July 5, 2023AccessTimeIcon Mins Read
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NFT videos have emerged as a groundbreaking phenomenon in the digital art world, revolutionizing how we perceive and interact with digital content. These non-fungible tokens bring authenticity, ownership, and scarcity to the realm of video files. By leveraging blockchain technology, NFT videos enable artists to tokenize their creations and provide collectors with unique digital assets. 

The concept has sparked immense interest and debate, offering exciting opportunities for artists, investors, and enthusiasts to explore new horizons at the intersection of art, technology, and blockchain innovation.

What is an NFT video?

An NFT video, a non-fungible token video, is a digital video asset securely stored on a blockchain network. Any video can be turned into a non-fungible video token through tokenization and sold by the artist. The value of NFT clips is subjective and depends on various factors, such as the blockchain that is used, the NFT marketplace, and so on. 

Video NFT can range from short clips, animated artworks, music videos, or even full-length films. The ownership of an NFT video grants the owner exclusive rights to the original work, although others can still view and share the video. The value of an NFT video is subjective and depends on factors such as the creator’s popularity, the video’s rarity, and the market’s demand.

How does it work?

NFT video utilizes blockchain technology to establish a virtual video file’s ownership, scarcity, and provenance. Moreover, the blockchain serves as a database that keeps track of transactions. Here’s a brief overview of how NFT videos operate:


An artist or content creator produces a digital video file, typically in a common format like MP4 or MOV. The video can be a unique creation, a limited edition, or a one-of-a-kind piece.


The video is associated with a unique token on a blockchain network, most commonly on platforms like Ethereum. This token represents the NFT and contains information about the video’s metadata, ownership details, and smart contract functionality.

video nft

Smart Contract:

A smart contract is a self-executing digital contract that defines the rules and conditions of the NFT. It specifies how the NFT can be bought, sold, and transferred. Smart contracts also include royalty mechanisms, allowing creators to earn royalties when the NFT is resold in the future.

Minting and Ownership:

The artist “mints” the NFT by creating a new entry on the blockchain. This mints a unique token associated with the video and establishes the initial ownership. The artist or creator is typically the initial owner, but subsequent transactions can transfer ownership to others.

Verification and Authenticity:

The blockchain provides a transparent and immutable record of ownership. Anyone can verify the authenticity of an NFT video by checking the blockchain, confirming the token’s existence, and reviewing the associated metadata.

Buying, Selling, and Trading:

NFT videos can be bought, sold, or traded on various NFT marketplaces. Interested buyers can browse available NFT videos, place bids, or purchase them directly using cryptocurrency. Once a transaction occurs, the ownership of the NFT video is transferred to the buyer, and the blockchain records the change in ownership.


One notable aspect of NFT videos is the ability for creators to earn royalties whenever their NFT is resold in the secondary market. Smart contracts can be programmed to automatically distribute a percentage of the resale price to the original creator, ensuring ongoing compensation for their work.

How does NFT add value to videos?

NFT or non-fungible tokens add great value to videos, art, music, sports, and other categories. Here are some ways that NFT enhances the value of videos:

Boost price or value:

Non-fungible tokens stand for rarity or scarcity, thereby boosting the price of a video non-fungible token. Video creators who want to monetize their creations can benefit from non-fungible tokens and can earn more than normal video sales.

Cuts down external parties’ intervention:

As observed in the NFT music sector, the NFT video sector, too, has the potential to do away with third parties or middlemen. For instance, Jennifer Esposito is experimenting with this strategy by using NFTs and a one-of-a-kind public offering to sell shares in her directorial debut film Fresh Kills. Quentin Tarantino, the director of Pulp Fiction, also issued NFTs based on uncensored portions from the film. 

nft video art

Decentralization and less censorship:

The NFT technology follows a decentralized video storage framework that authorizes the video to be transferred or shared between users without being restricted to a single platform. This will most likely assist producers in avoiding censorship, allowing them to publish and monetize content. 

Provides an opportunity for newbies: The high competition on YouTube makes it challenging for newbies or amateur video creators to earn money on the platform. However, video NFTs provide a new avenue for all artists to create original, monetizable video content for their consumers.

Improve brand visibility:

The competition in the NFT market is comparatively less than other video platforms, such as YouTube. As a result, video creators creating new films or movies might use NFTs to disseminate posters or unique video samples to generate buzz about the project before it is officially published. 

New income avenue:

NFT provides content creators with a variety of new opportunities to monetize their work. Creators, for example, can configure their NFTs to pay them a commission every time one of their NFTs is sold. NFTs can also assist smaller YouTube creators, who often struggle to monetize their videos due to competition. 

How to make a video NFT?

Step 1: Choose an NFT video platform and register

The first step in creating video non-fungible tokens is selecting a suitable NFT video art platform. Each marketplace is different and employs a different blockchain network. Thus, choose an NFT art video platform that meets your requirements; if you are new to video NFT creation, look for beginner-friendly sites. Or, if you don’t want to pay gas fees, look for platforms that give lazy minting choices. For instance, you can consider UPYO, Opensea, Rarible, and other platforms to create your own NFTs. Once you select the site, register on the site as a creator. 

nft clip

Step 2: Link your wallet account

After selecting a video NFT platform and creating an account, you must link your wallet account to the site. If you don’t have a wallet, you’ll need to create one and link it to your chosen platform. Connecting the wallet is necessary since it aids in the storage of the cryptocurrency used to purchase non-fungible tokens.

Step 3: Add crypto to your wallet

You’ll need cryptocurrency to make or sell MP4 NFTs on the marketplace. First, select a crypto trading/exchange site to add cryptocurrency to your wallet. Once you’ve chosen a platform, you may swap your ‘fiat’ currency for any cryptocurrency, including Bitcoin, Ether, or Altcoin. The cryptocurrency you want to buy will be determined by the blockchain and marketplace you chose in the previous stage. 

mp4 nft

Step 4: Create your video NFTs

After adding cryptocurrencies to the wallet, you may start the creation process, which is nothing but uploading and validating your video creation. The NFT platforms will usually have an option called “Mint NFT,” which helps in creating your video non-fungible tokens. This step will involve paying gas fees which are required to mint the NFT. One must keep in mind that the NFT gas fee differs depending on the blockchain and the NFT platform.

Furthermore, to sell an NFT, most marketplaces require the following steps:

  • You have to choose a mode of sale – auction or fixed price system, as per your preference. Usually, auctions are timed, and fixed-price sales are not timed as such.
  • Furthermore, you can add the royalty terms and conditions to the NFT.


NFT is making inroads in various sectors, and video is one of them. Creating videos and reels is trending worldwide, and making it an NFT will only add more value to the creation. From vloggers, small-time video creators to, short movie creators, and others can benefit from this technology.

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Whether you wish to learn about NFT, Blockchain, Web3.0, Metaverse, or other emerging technologies, we have the vital resources that will enlighten and help you make an informed decision.

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